March 2019 Volume LIV Number 2

 
 
 
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Ad Council Update

September 2013 Volume XLIX Number 5

SPANISH MAT RELEASE 

An evergreen Mat release in Spanish was distributed on May 1, 2013. The pre-packaged newspaper story was distributed in both English and Spanish to more than 10,000 suburban newsweeklies nationwide by North American Precis Syndicate (NAPS). A link to the Spanish release can be found here: http://www.napsnet.com/spanish/69421.html
 
 

SCHOLASTIC IN-SCHOOL/COMMUNITY OUTREACH PROGRAM 2013/2014 SCHOOL YEAR 

We will work with Scholastic, who has tremendous brand recognition among parents and educators, on an editorial program that will reach our target audiences. Scholastic Editorial Outline: 
 
  • Classroom Poster - for display in classrooms 
  • Teaching Guide - included on back of poster 
  • Teacher Wrap - additional content for teachers 
  • Family Take-Home 
 
 

ONLINE CONTENT PARTNERSHIP WITH PARENTS CONNECT 

On June 27, a virtual party launched on Parents Connect's Facebook page in which a conversation on children's oral health was covered. An E-blast was sent to 750,000 subscribers the morning of June 27. Please find materials from the virtual party at: https://www.clearslide.com/view/ mail?iID=W9NNH66EW6ERTB9UZLXD